Tag Archives: social media strategy

Payson Petroleum is a Social Media Leader in the Oil and Gas Industry

Written By: Liz Rogers

Screen shot 2013-02-26 at 10.56.31 AM

The staff at Parallel 6 and its client, Payson Petroleum, were ecstatic to be recognized as one of the four leading influencers on social media in the oil and gas industry. Since 2011, Parallel 6 has collaborated with Payson Petroleum to create a cutting-edge social media strategy. In addition, Parallel 6 developers created a mobile application for Payson Petroleum and its investors. Together, the services provided by Parallel 6 have created a multi-purpose strategy for Payson Petroleum’s mobile application and social media that leverage its business at the head of its industry.

While we are honored to be acknowledged for our social and mobile efforts, we have to admit that we were quite stunned to be categorized as industry leaders with the likes of companies such as Statoll, Chesapeake and Shell! As an independent operator from Dallas, Texas, Payson Petroleum and its social media team have worked hard to implement the correct strategy for reaching out to potential investors. Payson Petroleum may not have the wide-spread publicity of Shell to gain a massive following, but the company creates engagement by providing unique content such as market news, oil and gas price forecasts and investor information. Read More…